Ingenico - Savoir Faire Digital

Ingenico

Global leader in integrated payment solutions.

As a global leader in the sector, Ingenico provides in-store, online, and mobile payment solutions to over 300,000 merchants spanning more than 39 countries. In an ever-changing landscape, Ingenico strives to offer simple, secure, and reliable payment solutions to financial institutions, retail chains, and small businesses. Leveraging a cloud-based "Payments as a Service" platform, Ingenico delivers advanced payment and commerce solutions, accessible anytime and anywhere.

In collaboration with Proffice Agency

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Consistency & refresh

Developing a brand system for Ingenico is vital for consistent branding and effective communication, fostering industry transformation and a strong market presence. It unifies messaging, design, and user experiences while facilitating efficient collaboration both internally and externally. Ultimately, it helps Ingenico establish a strong and enduring presence in the competitive world of commerce, aligning with its mission to transform the industry.

A crystal-clear brand architecture.

Ingenico’s portfolio encompasses a diverse range of services and solutions, each possessing its own unique character. As we embark on our brand revitalization voyage, we’ve skillfully reimagined the identity of each, injecting fresh vitality into their image and seamlessly weaving a cohesive visual story.

Clearing the path to website redesign

To address the specific needs of various audiences within a single interface, we organized workshops to audit the current site, identify target audiences/goals, and design an intuitive user interface regardless of the visitor’s profile.

A consistent digital representation of the brand.

Given the complex architecture and the localization required for a site of this magnitude, we developed a “design system” that encompasses the ergonomic system and the digital graphic charter. The UX teams and developers can utilize ready-to-use components and predefined styles, ensuring consistency in the brand’s digital expression.

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